- Blog service: I want the blog service provider to host all my blogs.
- Highly customizable: So I can control look-and-feel and include what I want and exclude what I don't want.
WordPress
- You can include as many static pages as possible, and the URL looks like
/static-page-name/ which is totally customizable. The downside is that you lose the ability to categorize. - You are limited to the templates provided to you, and you cannot change the look-and-feel unless you upgrade your account by paying a fee every year.
- URL format of a post looks like
/year/month/day/page-title/ - Once you finish a blog you can come back and change published date and modify relative path of the URL, and the date in the URL will change accordingly.
- Allow inclusion of all kinds of widgets.
- Sometimes put ads on your posts unless you pay a fee to upgrade.
- Highly SEO optimized.
- The majority of highly popular blogs use WordPress.
- Recommended by Matt Cuts.
Blogger
- You can include as many static pages as 10 and the URL looks like
/p/page-title.html which is not customizable. - You are limited to the templates provided to you but you can change CSS all you want for FREE.
- URL format of a post looks like
/year/month/page-title.html - Once you finish a blog you can come back and change published date and modify post's title but the URL will NOT change.
- Allow inclusion of all kinds of widgets.
- Needs tweaks to make SEO optimized.
- More people use Blogger according to Google.
Bottom line is WordPress provides best SEO but less customization (without a fee) than Blogger. The fact that WordPress is recommended by Matt Cutts probably means that you should use WordPress. However I can just spend some time to make posts on Blogger more SEO friendly as I have been in this field for several years now, and that should solve all my issues. For people who are less familiar with SEO I still recommend that they learn about it and use Blogger, as the customization that Blogger allows is just too flexible to be overlooked.
Therefore my verdict is Blogger.
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